News & Promotions

Spring is upon us! Protect your eyes, you only get one pair!!

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Need fresh contacts? We’ve got you covered.

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Now offering Maui Jim sunglasses!

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   Come in and see our selection of Maui Jims! We recommend  sunglasses labeled “100% UV protection”. Use only glasses that block both UV-A and UV-B rays and that are labeled either UV400 or 100% UV protection. We have a great selection of Maui Jim, Rayban, Coach, Ferrigamo, Nike and many other designer brands. 

**25% off remaining inventory of Costa Del Mar sunglasses!**

No appointment needed to grab a pair of sunglasses, visit our optical shop during our office hours.



January 20th, 2017 - New Location!

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Come see our new office at 1110 S. Montgomery Avenue, still on the Helen Keller Hospital Campus across the street from Jack’s. Experience more convenient parking, improved handicapped accessibility, covered drop off/pick up, more space, and an updated interior. We provide the same individualized care in a more pleasant atmosphere. Our phone number remains  256-381-2020.


Our Location

Find us on the map

Hours of Operation

Our Regular Schedule

Monday:

8:00 am-5:00 pm

Tuesday:

8:00 am-5:00 pm

Wednesday:

8:00 am-5:00 pm

Thursday:

8:00 am-5:00 pm

Friday:

8:00 am-12:00 pm

Saturday:

Closed

Sunday:

Closed

  • "I appreciate every one of you here. You all are just precious."
    M.M., 2017
  • "Everyone here is so nice and helpful and it makes such a difference as a patient. Thank you!"
    D.G. 2017
  • "I'd probably be blind by now if I hadn't met you"
    G.M., 2018
  • "Eveyone here is so nice and helpful and it makes such a difference as a patient. Thank you!"
    D.G, 2017
  • "I really respect the way you've trained your staff. They are all top notch, courteous and respectful."
    P.C., 2017
  • "Dear Friends, Thank you for the good care you took of my husband and me through the years. In Appreciation,"
    M.B.T., 2002
  • "My vision is great. Everything’s bright. I can’t believe it. It didn’t hurt! I’m excited!"
    N.K.P., 2015
  • "I don’t have to wear glasses or anything."
    E.M.B., 2015
  • "My bad eye is now my good eye!"
    P.M.A., 2014
  • "My vision is much brighter. I didn’t know the world was so beautiful!"
    W.J.M.
  • "I can crochet without glasses."
    T.M.
  • "Thank you [all] so much for being so kind and acting in such a professional manner! Thank you for caring. A special thank you to Dr. Kassels"
    C.P., 2015
  • "Dr. Kassels, I want to thank you for the excellent work you did and the nice lady who did the refractive work which provided me with excellent vision. I can read the newspaper again! Again, thanks, and may god bless you both."
    RDP., 2014
  • "Hi Dr. Kassels and Family, Hope you are enjoying your new place and work. We miss you here in B’ham. We haven’t seen Dr. _____ yet, but I’m sure he’s good. But, not as good as you. I know your patients down there will love you as much we do here. Please keep up the good work and let us hear from you some time. Please excuse this writing."
    C. and C. W., 1997